The Great Lakes Womens Business Council is hosting a workshop Aug. 7 in South Bend designed for women owned businesses.
Entitled Marketing Reinvented: AI Tools, Smarter Connections, Real Results, the event aims to help business owners reimagine their marketing strategies using the power of AI.
The event is designed for women business owners—whether they are certified or exploring the path. It will focus on the 4Cs of Women in Business: Confidence, Collaboration, Communication and Challenges—and how these pillars are being reshaped through smarter tools and intentional connection.
Through interactive discussion, insights and peer-driven best practices, attendees can gain practical strategies and access to AI-driven tools that can help them market more effectively, work more efficiently and scale more intentionally.
Attendees will have the opportunity to learn from fellow women leaders and entrepreneurs and connect with WBENC-certified peers and resource partners. They will leave with strategies they can implement.
The event is presented by Specialized Staffing Solutions on behalf of the Great Lakes Womens Business Council. It will take place 8:30 a.m. to noon Aug. 7, at Ivy Tech Community College, 220 Dean Johnson Blvd., South Bend.
